Posts Categorized: News

Business 2 Community writes: Although COVID-19 may appear to have put a firm halt to much of the world’s businesses, marketing certainly hasn’t slowed down one bit. Email marketing, in particular, is a critical channel when communicating with customers in these times, regardless of whether a business is considered essential or not. To be sure,… Read more »

https://www.clickz.com/ writes: “Understandably there is a lot of info out there right now talking about the effect COVID-19 has had on various sectors and businesses and how you should be dealing with it. Rather than adding to the clutter in your inbox with our own findings we have decided to help and compile all the data… Read more »

MediaPost writes: “Most of us are numb from the daily barrage of bad news. At times, even journalists get weary of that old mandate: If it bleeds, it leads. But there are some inspiring stories — in the tireless efforts of healthcare workers and volunteers. And in the email field, several firms are stepping up… Read more »

While LashBack does our part in stopping the spread of the virus by working from home, we thought we’d share a little bit of positive news for our email marketing community. The health and safety of all is weighing heavily on our minds, but hopefully we can use this time to strengthen the trust between… Read more »

EmailInsider Writes: “Let’s say you got an email from Spamhaus Project, the subject line saying, “Urgently Take Action.” You’d be a fool not to open it, given that Spamhaus runs spam block lists that can tie up your email, right?” Read more at: https://www.mediapost.com/publications/article/346798/spamhaus-invasion-name-of-group-misused-in-phishi.html?utm_source=newsletter&utm_medium=email&utm_content=headline&utm_campaign=117131&hashid=LGwQvmX_hXSPVjhyN5R3zq1gsVA

Social Media Today writes: “Everybody might be talking about witty tweets, quick-tip videos, and memorable memes – but there’s one marketing tool that remains powerful after all these years: emails.” Read more below: https://www.socialmediatoday.com/news/9-email-marketing-best-practices-for-2020/567464/

Campaign Monitor writes: “We analyzed billions of emails sent in the United States between January and December 2019. These campaigns were sent to subscribers around the world from United States businesses and nonprofits using Campaign Monitor.” Read more below: https://www.campaignmonitor.com/resources/guides/us-email-marketing-benchmarks-2020-by-day-and-industry/

Snovi Labs writes: “Many of the marketing guides and articles you see every day are based on nothing but the author’s subjective opinion. So how do you separate facts from opinions? That’s right, numbers. Numbers speak louder than words, and email marketing stats speak even louder. That’s why we at Snov.io have collected the most useful and striking… Read more »

LashBack, LLC a leading provider of compliance monitoring, brand protection, and competitive intelligence tools for digital marketers, announced today the promotion of Francis Chmelir to President effective January 1, 2020. Chmelir will assume full responsibility for the operational management, growth initiatives, and strategic direction of LashBack. Peter Wilson, who has led the business for the… Read more »

LashBack Makes the Internet Society’s Online Trust Alliance Honor Roll After comprehensive audit, LashBack’s website honored for consumer protection, security and privacy. April 22, 2019 – St. Louis – LashBack announces that it has been named to the Internet Society’s latest Online Trust Alliance (OTA) Audit and Honor Roll. The Audit and Honor Roll is the de… Read more »